Unstoppable Domains is on a mission to return the power of the internet to the people by creating NFT domains that put users back in control of their data. Sitting in this innovative platform’s dynamic leadership team is Sandy Carter, an award-winning tech leader of many distinctions. This podcast episode, she joins Jeff Kelley, Eathan Janney, and Josh Kriger to explain how Unstoppable Domains empowers people with a digital identity that they can use as a portal to the metaverse and the world of Web 3.0. The game-changer is how users fully own and control their data, allowing them to keep as much of it private as they want – and even remain anonymous if they choose to. Interestingly, the domains you create at Unstoppable Domains are immune to domain squatting! Sandy also gets deep into what digital identity really means from a Web 3.0 perspective, the significance it would have in our lives, and what applications it could possibly take form of in the future. Tune in and get some great ideas and insights from one of Web 3.0’s foremost thought leaders!
—
Listen to the podcast here
Sandy Carter, SVP Of Unstoppable Domains – #1 Provider For NFT Domains, Plus: Shoutout To Cathy Hackl, Ringer Of 1st Metaverse NASDAQ Bell, And More…
NFT curious readers, stay tuned for this episode and find out how Unstoppable Domains is building the foundation of digital identity for the Web3 future and why a high school prom dress inspired our guest’s first successful chicken egg venture. Stay tuned for the community shout-out to a woman who was the first to ever ring the NASDAQ bell in the metaverse. All this and more on this episode.
Don’t forget that we put a little soiree together called NFTLA that brought out thousands of the world’s most innovative doers in the NFT space. Head to NFTLA.live to snag tickets to our bigger, bolder, and better but also just as an intimate and impactful event happening in Los Angeles from March 20th to 23rd, 2023. See you there.
—
This episode features Sandy Carter, Senior Vice President and Channel Chief at Unstoppable Domains. In her role at Unstoppable, Sandy is responsible for driving new partnerships and integrations for Web3, metaverse, blockchain, and NFTs. Her mission is to onboard the world into the decentralized web by building a digital identity platform. Sandy is the Chairman of the board of Girls in Tech and an adjunct professor at Carnegie Mellon University Silicon Valley.
She is also the author of Extreme Innovation and The New Language of Business, an international bestseller, and the Founder of Unstoppable Women of Web3. Sandy is a Top 100 Chief Tech Leader, a Top 14 Edge Leader, a Federal 100 award-winner, a member of Fortune’s Most Powerful Women, a CNN Top 10 Most Powerful Women in Technology, a Forbes Top Digital Influencer, a Top 100 Inspirational Women of Web3, and a long and distinguished list of other awards and recognition.
Unstoppable Domains is on a mission to return the power of the internet to the people. To accomplish this, they are creating NFT domains that put you back in control of your data. These aren’t traditional domains. These are domains with super powers. Your Unstoppable domain is your cryptocurrency address, your login to the decentralized web, and your universal username. Pay once and it’s yours forever. Sandy, welcome to the show. It’s a privilege to have you here.
It’s my honor. Thank you for that amazing introduction.
I was blushing.
Trust me. We could have gone on and on. The accolades are endless amazing stuff. It’s great to have you here.
Thank you so much. I’m super psyched.
We always like to start by going back to the beginning. It would be great if you could give us a sense for our readers who aren’t familiar with what’s going on with Unstoppable Domains from a historical origin point of view. How did you connect with the team?
I was working at Amazon Web Services and having a great time. AWS is a phenomenal company to work for. You learn so much about great leadership. They had asked me to take a look at some of our customers and partners in different technology areas, IoT, virtual reality, augmented reality, and blockchain. That’s where I first started going down the rabbit hole. It was to sort through those technologies. It was so fascinating to me to see blockchain being used in manufacturing, supply chain, and Web3.
That got me fascinated with the space. I got a wallet and put some money in it. I got rugs. It made me upset. It was the whole initiation that you go through being on Web3. I was fascinated with the next generation of the internet and what it would become. I realized all the tech I was looking at and using at Amazon, like AR, VR, IoT, and blockchain were all of the elements that were needed to create the next version of the internet and the metaverse. One day, I got a call from Matt, who’s our CEO. He said, “I’m coming to Seattle. I want to have dinner with you.” That’s how I entered Unstoppable.
I’m sure this opportunity to play in a sandbox of converging technologies had to do with it because you were doing that already at Amazon, looking at integrations between all the advanced technologies that are coming aboard. I get the sense you saw this as an extension of that playground.
I love being early on new tech and how it can impact everyday people and other companies. As I was looking at the power of what was going on, I wanted to be part of it, not as a side project but as the main thing. That’s what brought me over to Unstoppable.
It’s cool stuff. You’re ambitious and perceptive. I love the rabbit theme that always keeps coming back in Web3. It’s not just a new technology. It’s a rabbit hole, which is a cool part of it. I want to go down the rabbit hole of Unstoppable Domains a little bit deeper here. Tell me about the user experience. If I’m a new customer of Unstoppable, what should I expect? What are you aiming for in a UX there?
Part of the reason why I chose Unstoppable Domains is I believe getting your digital identity for Web3 is your first step into the new world. In Unstoppable Domains, you have a name. That name represents your crypto address. For anybody who has gotten a crypto address, it’s this long convoluted series of letters and numbers. It’s hard to remember. It’s such a simple idea and concept that you get Sandy.Blockchain, Sandy.NFT, or Josh.X.
It’s a great game-changer but what brought me into the fold was the fact that now you could use that domain as your digital identity. That digital identity you can use to log into a metaverse, a DeFi app, or a game. You own the data. For me, you own the data. I logged into Instagram or Twitter. I can’t take that influence with me. It stays with the application. For the convenience of using their app, they keep all my data. What I love here about Unstoppable Domains and our digital identity is you have ownership. You get to decide who sees what data, when they get to see it, and how much they get to see it. For me, that is a very powerful concept.
There’s a high-level overlap with a previous guest and collaborator of ours, Brittany Kaiser. She has the Own Your Data Foundation. That’s a big theme of what she’s into. It’s not just about privacy. It’s about choosing, “Here’s what I would like to be private. Here’s what I would like to be anonymized. Here’s what I would like to be public, but I want to have control.” A lot of people are demanding that at this stage in the game. Life is empty knowing that your data is out there swimming around for anybody to pilfer through.
I was traveling with my husband in a car. We were going to a party here in San Diego. It’s a costume party. Everybody is going to dress up like they’re from Texas because we were from Texas. We were talking about Stetsons and cowboy boots. We get home, and everything on Facebook was fringe and cowboy boots. I know they say they’re not listening, but they are. Maybe I’m okay with sharing that data, but maybe I’m not. That should be my decision. It shouldn’t be someone else’s decision.
We have all had our moments and so many conversations. It’s the ones where people say, “We were just talking about that.”
I don’t know what my settings are, but I tell my girlfriend things I want to buy. It shows up on her Facebook, but when she tells me things that she wants to buy, it doesn’t come on my Facebook.
Sandy, do you have any domains you could share of your own that you’re super proud of in the Unstoppable Domain universe?
I do own a domain called PinkMamba. I love pink. I usually wear pink. I’m wearing teal, but typically, I wear pink. I captured that name because I went into the metaverse. I was doing a lecture. I did one that was for business folks. I used Sandy.NFT. I went and I did one for my Carnegie Mellon students. They’re like, “You shouldn’t use your name. You’re in the metaverse. You need something cool.” We brainstormed and came up with PinkMamba. It was there. It was available. I snagged it. I have PinkMamba as well as several variations of Sandy.
Getting your digital identity for Web 3.0 is your first step into the new world. Click To Tweet
You’re talking to our resident domain name fanatic in Jeff over here. He’s the guy that’s always picking up a domain every other day, “I got this.”
I have over a thousand. It’s crazy. It’s like any collection that you get obsessed with, like shoes or hats.
I’ll tell this story in an anonymized way. We were driving in a taxi cab in New York City and talking about a domain that we should get. Somebody was checking, “Is it available?” I’m like, “It’s available. Make sure let’s snag that one.” A lot was going on. We were heading to some talks or something like that at a convention. A couple of minutes later, we try to get that domain. It’s taken. We were all like, “It was the taxi driver. That guy stole our domain.”
If he did, that would be a great story.
It was bought that day at that time. You could see the record.
It’s a Seinfeld episode.
We ended up in better shape ultimately. In any case, I want to talk a little bit more about digital identity and what it means. We’re talking about domains. That is your initial portal into the metaverse and the world of Web3. Let’s talk about individual identity in general. It seems that so much of what we experience in real life will have some digital form very soon if it doesn’t already. How does that influence how you think about what influence Unstoppable can have on that particular aspect of our lives?
This is one of the main reasons I came to Unstoppable. Digital identity has such power of disruption but also power for good. I’ll give you a couple of examples. I was at NFT New York. We had a day with a group of startup folks and founders from healthcare. They were showing me how they’re putting an NFT on your healthcare data. I learned that 60% of people who are misdiagnosed are misdiagnosed because the doctor doesn’t have all the information.
I moved out of Seattle from Amazon. I’m trying to get my healthcare records. I called some people up. They were like, “We can’t give it to you.” I’m like, “What do you mean? It’s my data.” They said, “We have to give it to a hospital or a doctor.” It’s my data, but they wouldn’t give it to me. Think about the power for good of having all of your data like your blood pressure, how you’re doing with your cholesterol, and everything there that’s part of that digital identity.
Jeff, you might have Jeff.NFT or Jeff.Personal and you’re going to keep that with you. That’s data that you might share. Think about all the good that could come from having that data. You can protect it, as Eathan was talking about. You don’t have to share your blood pressure with your boss or your colleagues. You can only share that with your doctor.
Another great example is education. We’re working with a university to provide as part of your digital identity where you graduated from, your diploma, your certifications, and that sort of thing. Think about how powerful that is. When you go apply for a new job, you don’t have to call three people to verify it. It’s on-chain, so you know it’s verified.
My daughter took a class in computer animation at a community college over the summer. Being a great mom, I went to get that transcript. I called the college up because they didn’t respond to my email. They said, “We can get that for you. Fax us this information.” I don’t know about you, but I had no idea where to find a fax machine. That was my first fee. I had to go find a fax and fax the information. The school didn’t email me but mailed me a piece of paper that I now have to save until she goes to college to count as credit.
It’s another value point of having something like that in your digital identity. You can imagine so many things. There are probably even more applications I don’t even know about now that will be part of that digital identity that you will be able to take with you. That will make life so much easier and so much better. You get to choose who you share it with.
Those are great examples of what’s to come. We’re going to do a show with the CEO of DeLorean. Another fun one that we encountered is the new DeLorean coming out. They’re going to do one more than the previous edition. They’re going to have a digital twin of the NFT with the physical car that has all your driving data on it. It stays with you. You own it. I thought that was super cool because we have heard about insurance companies that were trying to take the data from your driving and affect your race but they don’t share that data with you. That goes to them. You get to own your data on your driving and all your preferences around that car on your NFT.
I love that, even going to events or storing the Proof of Attendance for an event. I was working with Hunter, who’s the CEO of Relic Tickets. He was telling me that 40% of people who say they went to the Super Bowl didn’t go to the Super Bowl. They say they went to the Super Bowl, but how do you prove that they went or didn’t go? There’s no way to prove it. Why would someone say I went to the Super Bowl but didn’t go? I have no idea, but I thought that was interesting that you can now save awards and events that you’ve been to.
There’s so much great information that you can store that’s important and can impact the world. People often ask me, “What’s your favorite application for digital identity?” I always say, “I don’t know. It hasn’t been invented yet. It’s coming. Someone is going to invent something.” It’s going to be even more amazing than all the examples I’ve given you.
On the same thread, let’s look ahead. What are some of the other things that you see in Web3 and the metaverse over the next few years? Let’s be futurists for the moment.
If you look at the metaverse, the metaverse has so much opportunity and tech for good to change the way we perceive things. I’ll give you a couple of examples. Education is a big one. I got asked to speak at EDUCAUSE because of the way that the metaverse is disrupting education. I’ll go back to my daughter again. She was learning about Mars. The teacher was giving lectures about Mars. He knows a lot about it. What a great teacher.
He took them into Marsverse, which is a metaverse on Mars. Everybody got to go to Mars. My daughter has energy and excitement. The discussion and description of what it would be like to be on Mars changed dramatically. Imagine that for the way we educate. It will become an experience versus a lecture. That’s going to change the face of education and the way that education is done.
I have a girlfriend. She’s a chief cardiologist at one of the hospitals. She gives time to an organization called Heart for Me. What they do is they go to Africa and other developing nations to teach how to do different heart surgeries. Over COVID, they couldn’t go. What they did was a group of doctors got together and sponsored a trainingverse. In that trainingverse, they can train heart surgeons in all these remote countries on how to do surgery. They practice not on real people but in the metaverse.
She was saying that COVID brought this amazing new tool because the results are better. Surgeons do the surgery better because of that training. Those are some of the examples that I see. Here’s a fun one. I have a friend who was a Vogue cover model. She always wanted to be a technologist. Now that she’s too old to be a model, she is developing virtual jewelry and clothes in the metaverse. What she did was she developed and designed these cool things. She offered me the ability to purchase it.
Unstoppable Domains: What’s great about Unstoppable Domains is that you have ownership of your data. You get to decide who sees what data, when they get to see it, how much they get to see it. That is a very powerful concept.
I have this amazing pair of earrings that I purchased in the metaverse, but I was the only one who got to buy them in real life because I had them in the metaverse. I have a jacket. Everywhere I go, you would think I was wearing Chanel or Louis Vuitton. Everybody wants my jacket because it’s one of a kind. I see retailers, brands, education, and healthcare changing the game. There are so many impacts that the metaverse will be disruptive.
There are so many inspiring ideas that you threw out there that are happening in real life. I saw an article listing hundreds of examples of the adoption of NFTs by big brands that people may not even realize. Burger King is doing things with NFTs and Ben and Jerry’s. The list goes on in terms of the use cases. One of the ones you brought up was one of the original ideas that inspired Jeff and me in a previous venture.
We had a hat company with interchangeable patches. We always felt like there should be a digital twin. You should be able to tell us because we had to produce a certain minimum of patches. You don’t want to waste products. In a way, what you described is a way for fashion designers to have people vote on what they produce and to vote it in a more sustainable way.
There are a lot of cool use cases. I love the hands-on education one too. I was doing online training in the piano industry for piano technicians for years. Around 2015 to 2017 was when it got started. It’s exactly like you’ve said on a number of occasions here. You don’t know what the advantages are going to be. You will find out that they’re going to be amazing. When you do these new technologies, you see a couple of basic advantages. That’s why you get into it.
Most people see the drawbacks because they’re always comparing to, “There’s no real heart there. There’s no blood spurting out, so it’s not going to work,” or whatever it is, but then you get in that actual environment and say, “There’s not that, but there’s this. There’s the chance to do it over.” You never know. I love the open-mindedness that you have about these new domains, especially in education. On this theme, what’s next in the pipeline for Unstoppable Domains?
We have a lot coming down the pipe in terms of utilities. We announced a new mobile app. We have had a mobile app, but we upgraded the mobile app that allows you to back up your data and information because your digital identity is getting a lot of good information in it. It’s going to be important that you can back that data up and that you don’t lose all that information about yourself.
You go to conferences. Let’s talk about NFTLA coming up. With that mobile app, you can take an NFT like your Lazy Lion, your Fame Lady, or whatever you have and develop a QR code in the app. Instead of giving out an old-fashioned business card or saying, “This is my Telegram. What’s your Telegram?” you can have your QR code on your phone and have people scan that and get your Telegram, information, and domain name. Maybe Jeff will have a thousand domain names that pop up there, which is a nice utility as we’re getting back into the workforce. We’ve got lots of other stuff coming out, too, that will add more utility to domains and the power of how they will be used in the future.
You’ve given us a pretty broad overview of Unstoppable Domains, but you have also done some cool collaborations within the space. Can you maybe mention 1 or 2 favorites?
One of my favorites is Blockchain. Lane is the Chief Business Officer at Blockchain. If you haven’t talked to him, you probably should talk to him. We did a custom TLD or Top-Level Domain for Blockchain. In addition to .NFT or .X, you can get .Blockchain. I don’t know how many of that Jeff has. That was a powerful collaboration because it adds that community aspect into the mix, which is powerful in Web3. Lane said on one of our podcasts that they had over 200,000 people on the waitlist waiting to get that, which got released for a free domain if there were already a Blockchain.com customer. He said that they acquired 25% new customers from that new unique TLD, which I thought was cool.
My head is cooking. We could do a custom collab on a .NFTLA a domain name or .EdgeOf.
That’s the power of creating a community. One of the big differences that I saw coming over from Web2 to Web3 was the community aspect. You can see how a TLD could help you create a community around .Blockchain, .NFT, .NFTLA, or .EdgeOfNFT. It brings a lot of value and power with it too. Your identity is associated with your tribe or with your community.
Another great partnership that we have is we did a Twitter space with the CEO of Polygon, Sandeep. We talked about Brian earlier. He works for Polygon. I admire what Polygon has done with Level 2 protecting the environment as we all move into Web3. We’re based on that Level 2 engine of theirs. We had reached one million minted domains on Polygon in less than nine months. We were doing that celebration. There are tons of stuff that we’re doing with Polygon. There are NFT creator shows and education that we do with them. Some cool things are coming up. I can’t tell you but they will be coming.
There’s a lot to this space. We also have great partnerships with OpenSea. We have done some great auctions. I don’t know, Jeff, if you picked up any of these but we did premium domain auctions with their custom pictures like Christmas.X with a Christmas NFT. We did some for good. We partnered up with Girls in Tech and did an auction. People donated one-of-one collections of NFTs. We had the largest fundraising day for Girls in Tech in the history of Girls in Tech through selling those NFTs with OpenSea. We have done stuff with Crypto.com. There are many great things.
I’m noticing what a subtle but excellent salesperson Sandy is for domain names and how easy it is to sell domain names through FOMO, “Did you get that? You have this. Did you get that, Jeff? You could get this stuff.” I could see Jeff right after the show. He’s like, “I’m going to get that.”
She was around Amazon. They got the recommendation engine. That’s going to be the next thing, “Get your NFT domain each month from Unstoppable Domains. Buy a whole year of NFTs.”
The possibilities are endless. They’re subscriptions. I do have a question about that experience, though. We were talking about the different types of domains and being able to release Top-Level Domains and so on. There are a couple of things I’m curious about in terms of strategies. You have certain domains that are not yet released within the selections that are possible and then you also have some that are protected in there. Could you give us an understanding of what the purpose of those categories is and how Unstoppable uses them, both unreleased and protected?
We’re part of Web3. Web3 is about ownership of your digital identity and data. We felt like if you own your name, the trademark, and the copyright, people shouldn’t be able to go and buy it even if they’re early and then resell it to you. One of my customers was McDonald’s. They were one of the last to get on the bandwagon to do McDonalds.com. They ended up paying multimillion dollars for McDonalds.com. We don’t do that. We protect your domain.
If you’re a business out there and you have your business name and a trademark or copyright on it, we have protected that for you. If you give us a call or reach out to our support line, we will help you secure that. We won’t sell it to someone else. Even movie stars like Paris Hilton owns her name. Paris Hilton came and got her NFT. She switched her name over on Twitter to @ParisHilton.NFT during NFT NYC. That was cool as we were looking at that. We had protected it because someone could have tried to sell Paris Hilton.
That’s the protection. Some are unreleased. We’re looking at when is the right time to release certain things. For example, we waited on gaming. Gaming is picking up in Web3. We released Gaming.X and some of those. I’m sure, Jeff, you’ve done this. If you’re interested in one that hasn’t been released, you can say, “Contact me when you’re going to release it.” You will get alerted about it. You have the potential to buy that first out of the gate as well.
I’m sure for anybody that has gone down that rabbit hole and they have some questions like that, that’s super helpful for them to understand. Thanks for describing that. More broadly, though, we wanted to ask you about your inspirations in the space. Where do you draw motivation and inspiration from people, ideas, and other projects? What gets you jazzed?
I’m jazzed about the community aspect. I love a lot of projects that are doing a lot around the community. BFF is one of those. It stands for Blockchain Friends Forever. It was started by Brit and Jaime. I love it. It’s on a personal level and an individual level. I love the community aspect. I got asked to be on one of their committees to work with them. We did a ringing of the bell together. They have done a great job of building an in-real-life community as well as a virtual community. I love one of the communities that we built called Unstoppable Women of Web3.
One of the things you may or may not know is only 8% of the builders and creators in the space are women. My interpretation is that’s way too low. We’re building the next generation of the internet. It needs to have diversity in terms of thoughts and innovation. On March 8th on International Women’s Day, I created this group to get companies to support a movement of education educating everybody about Web3. I was hoping to get twenty companies to join us. We have 125. We’ve got the blockchains, OpenSea, and all the who’s who of Web3.
Google jumped in. Google has a whole division on Web3. Janet Foutty, who’s the CEO and Chairman of the board for Deloitte, jumped in because she’s got all these great blockchain practices that are growing and wants more women in the space. There’s so much going on. One of the reasons I found is that a lot of women said, “I don’t know what Web3 is. Give me education.” We’ve got these streams of education around Web3, blockchain, metaverse, creators, and that sort of thing as well. Another thing I’m excited about is making Web3 a very inclusive space.
A previous podcast I had was the Run With It podcast. We would have successful business owners come on and talk about new business ideas that they had. For some reason, there are a few business ideas around creating things in the personal finance space. We also had some guests who had success with creating a business in the personal finance space. We’re talking about web resources, for example, that teach people how to budget and invest and all this stuff.
What I would love to do to piggyback on what you’re saying is draw an analogy here. I quickly realized that there’s always space for someone else in a place like that, “There are already books on budgeting. There are already things about this or that,” but anybody can enter when they have a unique voice and a unique audience to speak to. We need more voices in this space that speak to these individual audiences as well, be it women or diverse populations that are underrepresented and things like that. There’s always room for more education for very explicit domains. I want to highlight that.
Whether you’re looking at McKinsey or Deloitte’s data, all the research shows that you get better innovation and more innovation, the more diversity you have. That could be the diversity of thought. At Amazon once, we were looking at teams and which teams innovated because a big thing at Amazon is innovation. We found this one team. If you looked at them, you would have said, “That team is so diverse. There are women, men, different countries, different cultures, and different races.”
That is a diverse team, but they weren’t doing well. We couldn’t figure out why. We finally dug into it and found that all of them had graduated from the same MBA program. They were taught the same frameworks and the same ways to think. The diversity of thought can be lots of different things. It could even be different frameworks that you use and the way that you think.
I’m a big supporter of this. I do believe as we go into the next phase of Web3 to get mass adoption, we’ve got to have more inclusive ways of communicating. You talked about going down the rabbit hole. Many people are like, “What does that mean?” A lot of the terminology we use is not inclusive. We need to make it more inclusive, make education more available, make it clearer, and make better user interfaces. There are so many things we need to do to get this to take off.
Another reason to have you involved in NFTLA in 2023 is an amazing breakout track that will be a series of talks throughout the event, including an inclusivity and diversity track and a social impact track among eight other tracks going to be happening. That’s cool stuff that we’re happy to bring to our attendees. We appreciate all the background on Unstoppable, your involvement with them, and everything we have been talking about. We want to shift gears a little bit and get your personal perspective on some questions. It’s a section we call Edge Quick Hitters. There are questions. We’re looking for short, single-word, or multi-word responses, but we will dive a little bit deeper here and there. Are you ready to get after these?
Let’s do it.
Question one, what is the first thing you remember ever purchasing in your life?
It’s a piece of candy.
Do you have a particular type of candy that is your go-to?
I love Kit-Kat. It was a Kit-Kat. I still remember because I did something for my parents. They gave me money and took me to the store. I got to buy my Kit-Kat. It was super cool.
Do you remember that there was a meme at some point where a baseball player was eating a Kit-Kat, but he took a bite out of the whole thing? He didn’t break off a piece of the Kit-Kat and then he was like, “Giancarlo Stanton is a monster.” It’s how he eats his Kit-Kats or something. It was fun. Question number two, what is the first thing you remember ever selling in your life?
You are going to laugh. It’s chicken eggs.
We need the background on this.
I did not grow up having a lot of money. I wanted a prom dress. It was too expensive. My parents were like, “You need to earn some money for it.” It was a lot of money. My best friend had a farm. He said, “I know a great way for you to earn money. You can sell chicken eggs. I’ll give you some chickens. You can harvest the eggs and sell them.” Sure enough, I made a lot of money. I bought my dress, my shoes, and my bag. What I didn’t know, though, was you couldn’t have chickens in that area. Luckily, I sold my chicken eggs and raised my chickens. I got to give the chickens to a farm because I wasn’t allowed to do it. The first thing I sold was chicken eggs.
There are themes that happen in this show. We have couples, but chickens have now come up a lot. We had Fox Entertainment on the show. They have this drop called Krapopolis, which is a series. It’s written by the same writers as Rick and Morty with Dan Harmon. You should check it out. Apparently, all those chickens we minted laid eggs. We have these eggs that are building up.
You can finally buy that prom dress.
You could have a prom at NFTLA. There you go.
Sandy, you could have a .Chicken Unstoppable Domains address that does lay some extra mini-domains or something over time.
Unstoppable Domains: Digital identity has such power of disruption, but also power for good.
I like it. You are giving me all kinds of great business ideas.
This is innovation happening in real-time.
I have to drag this one out a slight bit more. Where was this, Sandy? Are we talking Nebraska or something? Where did you grow up again?
I grew up in North Carolina. It worked. I had a red prom dress. I was looking great. It was awesome. Everybody asked me, “How did you get that prom dress?” I said, “I sold chicken eggs.” Jeff is still stunned. I can see it. He’s like, “I don’t even know what to say.”
I’m wondering if you use that in your business school essays. That’s what I was wondering.
I used it when I went to Harvard Business School. You have to write these essays. They ask you for your first entrepreneurial experience. That was mine because I had to figure out where to sell the eggs, how to sell the eggs, and how to price the eggs.
That’s what I was thinking about. Question number three, what is the most recent thing you purchased?
I purchased a sleeping bag.
Do you have a camping trip planned?
We do. We’re going to go on a camping trip up in Utah. I didn’t have a sleeping bag. It’s called a ramp. It’s the sleeping bag that was invented in San Francisco. It’s lightweight. It was on Shark Tank.
I haven’t heard of that, but I’ll look into it. Question number four, what is the most recent thing you sold?
I sold a pair of my old Ray-Bans to my daughter. My daughter loves Ray-Bans. I’m trying to teach my daughters about how you don’t get everything in life, especially as you get out of school. You don’t have parents there to give you things. You have to buy it and do a budget. She budgeted. She wanted a new pair of Ray-Bans. She didn’t have enough money. I offered to sell her an old pair of my Ray-Bans.
You’re sparking the entrepreneurial spirit and some commerce there. I love it. Question number five, what is your most prized possession?
It can’t be my daughters because they’re not possessions. Maybe it’s my puppy. I have a little dog. She’s a multi-Pom. She’s part Pomeranian. The bark comes out from that. She’s a Maltese. She is probably my most prized possession. She’s only six pounds.
What is her name?
Her name is Charlotte. I have Charlotte and Austin. I named them after cities that I’ve lived in. I’ve lived in so many different places. I named my dogs after the cities I’ve lived in.
Question number six, if you could buy anything in the world, digital, physical, service, or experience that’s currently for sale, what would it be? What do you have your eye on?
I want to buy a Bored Ape. That would probably be one of my big new purchases.
It’s the return of the Bored Ape. If we had a chart, it would be up there for sure. That’s a highly sought-after item for sure. Question number seven, if you could pass on one of your personality traits to the next generation, what would it be?
It’s my creativity. I love to come up with new ideas and think outside the box. That’s what gets me jazzed. That’s what I would pass on and hopefully have passed on to my daughters as well.
It sounds like you have from what you’ve told us. Question number eight, if you could eliminate one of your personality traits from the next generation, what would that be?
It’s my impatience. I am so impatient. I want to do everything now and fast and sometimes too fast. Andy Jassy from Amazon used to say, “Sometimes you have to go slow to go fast.” I always remember to slow myself down and be more patient.
Question number nine is a little easier. What did you do before joining us on the show?
I was on the Twitter space with my BFF talking about education for Web3.
It’s Media Day over there.
We’ve got some Twitter spaces coming up. We should have you on. We’re doing a series for NFTLA. We will see if we can get you on one of those coming up.
That sounds good.
We’re kicking off that first one. Here’s the last one. Question ten, what are you going to do next after the show?
I am going to go and get an Icee. I’m probably going to DoorDash it. My daughters love Icees. They got me hooked on it. In San Diego, it’s probably 82. I had nothing in the house. I ordered a DoorDash. You know what DoorDash does. They try to upsell you. I finished my order. It says, “For $1, you can add a Coke Icee. Do you want one?” I’m like, “I want a Coke Icee.” It was perfect. I thought it would be all melty and yucky, but it was awesome. I’ve had them twice, two days in a row. I’m craving it. You made me want another Coke Icee.
Did they have it in an insulated container or something, or is it so cold? What do they do?
It was cool. They have dried ice. They open it and all the smoke comes out. They’re like, “Here’s your Icee.” It’s awesome.
It’s a whole experience. It sounds good. I love it. I’m in Florida. It’s 100 degrees out. The Icee could be in my future.
Icee is a great idea.
You’re in San Diego for now. You have water right there. I do have to say from many trips that the fishery is amazing as well if you like seafood. It’s worth checking out.
I’ve enjoyed my time. My favorite thing here so far is every night after work, we go for a walk on the beach. There are amazing sunsets in California. That’s what I look forward to every day after work.
That’s not too shabby. That was question ten. That’s Edge Quick Hitters. Thanks so much for sharing with us. We do appreciate it. We wanted to move over to our next segment, which is where we do a little shout-out to fans, readers, and team members. The word on the street is you might have somebody you want to give a little love to. We will turn it over to you.
I would love to shout out Cathy Hackl. Cathy is the godmother of the metaverse. Not only is she wicked smart. She has been doing AR and VR for many years, including AWS, when I was there. She has gotten into understanding all of the elements that it takes to be successful as a brand inside of the metaverse. She published a book. She’s part of a company called Journey.
I got to accompany her. We went to the NASDAQ stock exchange. We rang the bell on NASDAQ, but the cool thing is we didn’t ring the bell in real life. We had our real-life persona there, but we also rang the bell in the metaverse. It was the first time that had ever been done. Cathy brought us all together to partner to get that done. I was able to do that with Cathy. I want to give her a big shout-out.
Were you able to memorialize the moment of the ringing of the bell in the metaverse with an NFT or something? How is that recorded? How do we know?
I wish we had done it with an NFT, but we got air time on Oprah. I’ve got all these little clips. You would appreciate all these little media clips. Who is the crazy guy who always talks in stock? It’s Cramer. We were on Oprah, Fox Business, and everywhere. My dad used to be a cameraman for CBS. I told him we were going to be on. He set up all his recordings and got me little clips of all of them.
That moment needs to be on the blockchain for sure.
It was cool.
Unstoppable Domains: Web 3.0 is about ownership of your digital identity, ownership of your data. If you own your, your name, you own the trademark, you own the copyright. People shouldn’t be able to buy it, even if they’re early, and then resell it to you.
It looks like Cathy is on Twitter there @CathyHackl.
Follow her for sure. Get her book. Her book is available on Amazon. It’s a good read.
Speaking of social and Twitter, we want to make sure that our readers know where to go to follow you as well as all these amazing adventures that Unstoppable is on. Where should we send them?
My Twitter is @Sandy_Carter. That’s how you can find me on Twitter. I am @Sandy_CarterFounder on Instagram. For Unstoppable, @UnstoppableWeb is our Twitter handle. We have our website, UnstoppableDomains.com. If you’re interested in our Women of Web3, it’s UnstoppableWOW3.com. We would love to see you on any of those different platforms.
Check them out. There are so many fun things happening over there. Keep an eye on our socials because we’re going to be doing a little giveaway. We will give you all the deets out there. Keep an eye out. The Unstoppable team is very generous. We’re going to be doing something fun. Check us out. It’s all at @EdgeOfNFT on socials. We have reached the outer limit at the show. Thanks for exploring with us.
We’ve got space for more adventures on this starship, so invite your friends and recruit some cool strangers that will make this journey all so much better. How? Go to Spotify or iTunes, rate us, and say something awesome. Go to EdgeOfNFT.com to dive further down the rabbit hole. Look us up on all major social platforms by typing EdgeOfNFT to start a fun conversation with us online. Lastly, be sure to tune in next time for more great NFT content. Thanks again for sharing this time with us.
Important Links
- Unstoppable Domains
- NFTLA.live
- Girls in Tech
- Extreme Innovation
- The New Language of Business
- Unstoppable Women of Web3
- Own Your Data Foundation – Previous episode
- Blockchain
- Polygon
- OpenSea
- Crypto.com
- McDonalds.com
- BFF
- Run With It
- Fox Entertainment – Previous episode
- Krapopolis
- Cathy Hackl
- Journey
- @CathyHackl – Twitter
- @Sandy_Carter – Twitter
- @Sandy_CarterFounder – Instagram
- @UnstoppableWeb – Twitter
- @EdgeOfNFT – Twitter
- Spotify – Edge of NFT
- iTunes – Edge of NFT
About Sandy Carter
My team once had an Oscar type event and presented it to me that showcased my character. My oscar was a gigantic exclamation point which they said represented passion, leadership and success.
I have loved every role I have played including General Management, Sales, Start-up Management, Marketing , Strategy, and Ecosystem Development. Some of my favorites have involved turnaround executive management and creation of new categories like SOA, Smarter Workforce, and Ecosystems. I have the ability to manage multi disciplinary projects and to navigate complex situations, solving them with both simplicity and teamwork.
.jpg)
.jpg)
.webp)
.jpg)
.jpg)
.svg)
